Media

Murdoch joining Twitter is not news

I don’t usually criticise the BBC (I used to work for it). But I found this story on its news website particularly objectionable. According to the ‘inverted pyramid’ rule, the first paragraph of a written news story should always contain the most important, newsworthy information. And the most important, newsworthy information about Rupert Murdoch joining …

Bad maths

From the Grauniad, trying desperately to make a mountain out of a mole-hill: Unregistered users of thetimes.co.uk are now “bounced” to a Times+ membership page where they have to register if they want to view Times content. Data from the web metrics company Experian Hitwise shows that only 25.6% of such users sign up and …